Research
We believe research is fundamental to our success. Our team consistently engages in scientific publications, books, and other projects to ensure we stay ahead of the curve.
Publications
Yu T., Kumar J., Stoer N., Diaz H., Ennis J.
2023
Voice-Activated Technology in Sensory and Consumer Research: A New Frontier.
Digital Sensory Science. Applications in New Product Development. Woodhead Publishing. In press
Worch, T., Delarue, J., Souza, V. R., Ennis, J.
2023
Data Science for Sensory and Consumer Scientists.
Chapman and Hall/CRC. In press
Lee, Y-J., Kim, I-A., Van Hout, D., & Lee, H-S
2021
Investigating effects of cognitively evoked situational context on consumer expectations and subsequent consumer satisfaction and sensory evaluation
Food Quality & Preference, 94, 104330
Kim, M.A., Van Hout, Danielle. Zandstra, Elisabeth. and Lee, Hye-Seong.
2019
Consumer acceptance measurement focusing on a specified sensory attribute of products: Can the attribute-specified degree of satisfaction difference (DOSD) method replace hedonic scaling?
Food Quality & Preference, 75, 198-208.
Hautus, M.J., Van Hout, D., Lee, H.S., Stocks, M.A., & Shepherd, D.
2018
Variation of d’ estimates in two versions of the A-Not A task
Journal of Sensory Studies, 33(6), e12470
Kim, M-A, Van Hout, D.H.A., and Lee, H-S.
2018
Degree of satisfaction-difference (DOSD) method for measuring consumer acceptance: Comparative and absolute measures of satisfaction based on signal detection theory
Food Quality & Preference, 68, 167-172
Kim, I.-A., van Hout, D., & Lee, H.-S.
2018
Signal detection-based satisfaction measure of the holistic product usage experience with and without the ‘double-faced applicability’ test
Food Quality and Preference, 68, 40-49
Kim, I.A., Hopkinson, A., Van Hout, D. and Lee, H.S.
2017
A novel two-step rating-based ‘double-faced applicability’ test. Part 2: Introducing a novel measure of affect magnitude (d′ A) for profiling consumers’ product usage experience based on Signal Detection Theory.
Food Quality and Preference, 59, 141-149