What we do
AI expertise for consumer insights teams
We help your team adopt AI and get real value from it. Everything we do is grounded in 60+ years of sensory science expertise.


Education
Build your team's AI fluency
Courses and masterclasses taught by scientists who've spent decades in the field.

Projects
Work alongside us on real problems
We build proof-of-concepts with your team so you keep the capability, not just the output.

Software
Custom tools and platforms
Databases, dashboards, ML models, and our flagship SaaS platform THEUS.
Education
Build your team's AI fluency
Our AI Course teaches consumer insights professionals to use AI tools effectively, not just understand the theory. The curriculum is built by scientists who've spent decades in sensory and consumer research. We also offer a free masterclass for teams that want to see what's possible before committing.

Projects
Work alongside us on real problems
We don't hand off a deliverable and disappear. We work shoulder-to-shoulder with your team on AI projects: building proof-of-concepts, integrating models into your workflow, and making sure your team owns the result. Every project is designed so your organization keeps the capability, not just the output.

Software
Custom tools and platforms for your data
We build databases, dashboards, and machine learning models for some of the biggest companies in the world. Our flagship SaaS platform, THEUS, turns unstructured consumer data into structured, actionable insight. But we also do custom work: bespoke data infrastructure, predictive models tailored to your product categories, and analytics dashboards designed for your team's workflow.

Let's talk about what AI can do for your team
A 30-minute conversation to understand your challenges and identify where AI can make a real difference. No pitch deck, just an honest assessment.