In-depth conversations with the world's leading sensory scientists, consumer researchers, and AI innovators
126 episodes
In this episode of Aigoracast, Dr. John Ennis talks with Todd Renn about his 25-year journey through PepsiCo, Clorox, and beyond. They explore how AI tools like ChatGPT and Claude are revolutionizing sensory science—without replacing the need for human expertise.
Thomas Wiecki - The Future of Work
Dr. Michelle Murphy Niedziela - Off to See the Wizard
Explore the intersection of neuroscience, leadership, and AI with Dr. Maria Keckler. Learn why human skills are more critical than ever for innovation.
Explore the gap between scientific rigor and ecological validity in sensory science with Dr. Chris Simons. Learn how new approaches bridge lab data and market success.
AigoraCast features Dell's Senior Behavioral Scientist Bo Li. Discover key insights into consumer psychology, behavioral change, and finding the 'why' behind choices.
Listen to our podcast with sensometrician Dr. Thierry Worch on leveraging data science and R to streamline sensory analysis and product development.
Explore the science of flavor with Dr. John Prescott. This AigoraCast episode delves into taste perception, food preferences, and chemosensory science.
Explore belief change in market research with Veriphix CEO John Fuisz. Learn how data from physics informs consumer science and product innovation.
Inventor John Fuisz discusses the evolution of interactive video, the strategic power of patents, and how clickable content is changing advertising data.
Join AigoraCast with audio expert Dr. Nick Zacharov to discuss sensory evaluation of sound, perceptual audio, and the future of multi-sensory UX design.
In an expert interview, acoustician Nick Zacharov discusses how psychoacoustics and sensory testing are crucial for evaluating true sound quality and innovation.
